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Your guide to the best Black Friday deals and sales in 2025
Black Friday is back for 2025 and is set to bring strong savings across a wide range of products. It’s one of the best times of the year to pick up bigger purchases — from a Nintendo Switch or iMac to everyday tech and home essentials — at more competitive prices. With the cost of living still a concern for many households, Black Friday deals can be a useful way to get ahead on your Christmas shopping without overspending.
The Black Friday period now covers everything from fashion and electricals to home and garden. To make the most of it, it helps to go in with a plan: set a budget, list what you genuinely need and compare prices across a few retailers before you buy. Whether you’re searching for a state-of-the-art coffee machine or an outfit for a Christmas party, we’re here to highlight the most worthwhile Black Friday discount codes in 2025.
When is Black Friday 2025 in Ireland?
Black Friday 2025 officially starts on Friday, 28 November, but many brands begin their campaigns much earlier. Some launch offers as soon as 1 November, then build up to the main weekend with extra discounts and limited-time deals. We’ll be keeping track of these promotions and sharing updates all the way through to Cyber Monday on Monday, 1 December.
What does Amazon do for Black Friday?
Amazon is usually one of the most active retailers during Black Friday. It often starts reducing prices a few weeks before the official date, following its autumn Prime event in October. You can expect to see offers on a wide range of categories, including Black Friday TV deals and savings on Amazon devices such as Kindles and Echo Dots.
Because Amazon’s deals can change quickly, it’s worth checking back over the Black Friday period. We’ll highlight notable offers and codes so you can see where the best value is as the event unfolds.
Does Apple do Black Friday deals?
Yes, Apple does join in — though it usually focuses on gift cards rather than direct price cuts. Recent Black Friday events have seen shoppers receive Apple gift cards worth up to €200 with selected devices. If you’re looking for a lower upfront price, it’s also worth monitoring the Currys Black Friday deals and other Apple resellers, as you may find additional Apple discounts there.
What has better deals: Black Friday or Cyber Monday?
In practice, the line between Black Friday and Cyber Monday is quite blurred. Many retailers run the same offers across the whole long weekend, updating prices as stock changes. Rather than waiting for a particular day, it’s usually best to focus on the quality of the deal itself — check the previous price, compare a few stores and buy when you see a genuine saving on something you need.
How long does Black Friday last?
Although Black Friday officially begins on 28 November and Cyber Monday falls on 1 December, many brands now run promotions for most of November. In previous years, retailers such as Amazon, Littlewoods and Currys have offered at least two weeks of Black Friday discounts.
For shoppers, that means more time to compare offers and a better chance of finding a price that works for your budget. Just remember that the most popular items can still sell out quickly, so it pays to move promptly when you spot a strong deal.